I broke my own rule

...so you don't have to feel overwhelmed again

In today's guide:

  • 😅 The feeling of overwhelm

  • đŸ“„ Email outline that makes money

  • 🧑‍🎓 New march masterclass


    Read time: 5 minutes

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Hey there,

I was thinking about you.

I broke my own rule and immediately thought about your daily struggle.

I broke the rule of working 2 to 4 hours a day and outsourcing the work.

As you know I previously launched my ‘nomad creator program’ and to be honest it was a lot of work and I’m still adding to it.

I felt a bit overwhelmed trying to repurpose everything I do and turn it into a very simplified framework for you.

But I was still missing the email sequence 😅

Now instead of outsourcing it, I simply tried doing myself which was a no no but I still did it.

You know when you’re in a creative state you sometimes just want to finish all and stop only till you are fully done.

And after thinking about it, well I could have spent my time prepping my masterclass rather than writing some copy.

As for next months paid masterclass will be held live in my exclusive group which if you’re interested you can DM me “class” on instagram.

But I since I already have the email framework made, I wanted to make your life easier (so don’t have to feel overwhelmed) by sharing my income generating email outline with you so you can also get some bookings or sales from your email list.

Here’s the outline for writing income generating emails to sell your offer:

LEADS: (have not purchased anything)

  • Nurture/Welcome/Onboarding - warming up the lead through adding value, demonstrating your authority and insight.

  • Preselling sequence (7 emails) - getting people excited for what’s coming, pitches (direct and indirect) after diving into each offer element.

  • Sales sequence (5 emails) - you sell - get people off the fence.

    A) Emotion - personal story/case study - pitch

    B) Logi based - FAQ’s - pitch

    C) Fear based -FOMO (scarcity/urgency) - pitch

    D) Objection - pitch

    E) Countdown - future pacing - pitch - build momentum

BUYERS: (upsell low ticket buyers into higher ticket offer)

  • Alternative (low/mid ticket 5 buyers)

    A) Introduce the offer

    B) What is it and who is it for

    C) Why do they need it

    D) How’s it going to change their life

    E) Make offer - CTA

Note: these types of campaigns outline and much more will be shared on the masterclass — You an apply them for content like videos or reels etc just in case you’re doing a promotional campaign to launch your offer.

With the outline done and emails written, I will outsource this now to my copywriter who will turn my vision into a synchronizes email-course flow which will be promoting my monthly masterclasses half way through which as I stated at the beginning which was only focused on acquiring reviews.

This way I can easily be more focus on revenue driven activities for my one-person business rather than working in the business.

I highly recommend you go and create these types of emails and set them up into your newsletter sequence as soon as possible.

If you don’t have an offer, make sure to jump on the masterclass to lear more how to monetize your audience if you’re just starting out.

If you’ve found this information valuable, feel free to let me know the comment section below as well.

In the coming I will also be sharing more regarding the masterclass awesome prizes you guys are able to win for participating.

Looking forward to working with you 🙌

Let’s grow together! 🚀

Renald Croes
CreatorStartups.io

P.S: I’m hosting a “monetize your audience” paid masterclass workshop in the middle of march. It will be a held in a private group with personalize help, if you’re interested you can DM me “class” on instagram to get more details.

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