4 Steps How To Sell Digital Products

It's simpler than you think...

You’ve got a great digital product...
But no leads.
No sales.
And the idea of jumping on sales calls makes your skin crawl.

It’s frustrating watching others sell effortlessly while you grind without results.

The worst part?
Everyone keeps shouting:
“Just post more content!”
“Get on more calls!”

That advice isn’t working anymore.

❌ You don’t need more calls.
❌ You don’t need a funnel maze.
❌ You don’t need 10k followers.

✅ What you do need is a story that sells for you — on autopilot.

Here’s the 4-step strategy I use to attract leads and sell digital products without ever hopping on a call:

1. Sell Through Stories

2. Know Your Avatar

3. Publish 180 Days of Strategic Content

4. Launch Based on What Resonates

But naturally it’s easier than done right?!…

So here’s the breakdown.

Step 1: Sell Through Stories

→ People don’t connect to features. They connect to you.
→ Share your before & after — what you struggled with, what you discovered.
→ Use story in Reels, YouTube, Carousels, and Newsletters.
→ The right people will resonate and lean in.

🧠 Why it works: Story builds trust fast. It removes skepticism. It makes you relatable.

This is WHY I share my youtube videos above as I want to familiarize yourself with me and see that I’m just a regular guy as you are.

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Step 2: Know Your Avatar

→ Get crystal clear on WHO you help.
→ Not just their age or job title. Know their pain, desire, and current situation.
→ Build your story and offer around that avatar.

🎯 Bonus tip: If you speak to “everyone,” you sell to no one.

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Step 3: Publish 180 Days of Strategic Content

→ Content = free lead gen engine.
→ Post 4 video types:

  1. How-To (educate)

  2. Behind-the-Scenes (build trust)

  3. Trends (boost reach)

  4. Direct Promotion (sell)

🎥 6 months of consistent content = enough data to know what converts.

Here’s my 30 days content overview:

  • 1x Reel a day

  • 2x Carousels a week

  • 2x Longform newsletter a week

  • 2x Youtube videos a week

Note: the Youtube videos + the newsletters are basically the carousels content in a longer more details version.

screenshot of monthly social media planner

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Step 4: Launch Based on What Resonates

→ Track the topics people return to.
→ Use that data to frame your offer’s “hook.”
→ Sell using soft CTAs: “If this sounds like you, here’s my product.”

🔥 Optional: Offer limited coupons to create urgency — without sounding scammy. This is the best method I personally maintain to give each client a high personal touch experience to make sure they all succeed and make money.

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Here’s the Recap Sell Your Digital Product:

  1. Sell with stories

  2. Define your avatar

  3. Post content for 180 days

  4. Launch based on real data

No sales calls. No pressure. Just content that converts.

Let me know in the comment section what specific step you are stuck at 👇

Design Your Life ✈️

Renald 😎

PS. If you’ve read this far, it means you’re serious about turning your audience into actual income. The Priority-PASS course isn’t for everyone—it’s for solopreneurs who are tired of guessing, spinning their wheels, or sitting on content that could be printing money. You’ll get the full system I use to monetize attention, convert cold followers into buyers, and finally stop relying on hope. Spots are limited. Once the doors close, they close.

Love the content? 🙌 🥳 Join me below 👇

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